In today’s environment of unprecedented immediacy requiring rapid responses to changes in the market, leading firms understand the source of their growth and innovation is their employees. And while 66% of asset managers and insurers have already adopted enterprise collaboration technologies, those who’ve also implemented enterprise social collaboration tools, like Salesforce Chatter or IBM Connections, have seen employees working together across business functions and times zones to resolve business problems more quickly, improve customer service, and generate more ideas for improvement and innovation.
These benefits are among the topics discussed in our report, Using Enterprise Social Collaboration for Business Growth and Innovation. We dive deep into what social collaboration enables, the value of social collaboration, how to implement it at firms seeking to pilot the program, and steps to becoming a truly social business.
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Purchasers of this report also receive a personalized DST analyst presentation. Learn how forward-looking companies are institutionalizing enterprise social collaboration to foster employee engagement, productivity, and innovation. Purchase the report today.
Primary Audience: Heads of E-Business, Marketing, Digital Strategy, Research, Corporate Communications, and IT
DST conducted a web-based survey of asset management and insurance firms with quantitative and qualitative questions. Responses from 33 firms were analyzed and interviews were conducted with executives from selected firms and vendors.
categories: marketing strategy, digital marketing, social media, digital advice