Predictions 2017: In Digital Transformation The Hard Work Begins

What is digital operational excellence? How has it evolved beyond the traditional focus on digital-only experiences and digital front ends for existing products?

In 2017, new digital disruptors enter the marketplace to transform customer expectations by redefining experiences and competitive landscapes while also introducing new possibilities for streamlining how work gets done.

Technology investments are on the rise in support of new core systems and the operations needed to support them, growing to four-times previous budgets. In addition, customer journey mapping takes on a new level of importance as it drives new, accelerated demands for integration and transparency between channels, organizations, and business strategies.

Prepare for the changes coming with a deeper look at business impact by reading the Forrester report, “Predictions 2017: In Digital Transformation, The Hard Work of Operational Excellence Begins.”

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